NEW VIDEO: @JColeNC x @Bally_Swiss x @BBGunFilm – Off The Grid

Recently, Rapper J Cole visited Jamaica to shoot a music video, and of course enjoy the Island. Little did some of us know that he was also a part of a short film done by BBGun Films and Swiss Luxury brand, Bally. Directed by Maxim Bohichik, we see scenes where Cole visited the Bob Marley Museum, hanging out at Strawberry Hill, and hiking in the Blue Mountains. Featuring some new Bally gear, we also hear J Cole’s “Note To Self” and “Love Yourz“. Pretty dope video, and even better that it was shot here. Check out the video below and share your thoughts in the comments section.