Psst – 13th Street Promotions

Recording Artist McKada continues to shine wherever she is placed. Currently campaigning her new single, “Psst”, she is bringing more awareness to the catcalling culture that violates the boundaries of many Women, with a mission to put an end to it. Since its release of February 14, she has been receiving positive feedback, and support on Social Media. She looks to take the new single to more places, and her recent appearance on a popular livestream may have just kickstarted that mission for her.

On Saturday March 22, McKada made an appearance on UK-based DJ AG Online’s livestream to perform her new single, “Psst”. The recurring livestream that gets featured on Instagram and TikTok, made its debut appearance in Jamaica, and hosted a number of Dancehall and Reggae Artists. McKada brought the energy with her performance of the track on the livestream event, and quickly gained praise from viewers through cheers and comments, and has since gone viral thanks to posts shared on Social Media, racking up tens of thousands of views so far. McKada’s campaign for “Psst” includes radio/Media Interviews and appearances, Social Media content in support of the single, and live performances which include her appearance at the release of Reggae Artist Dahvid Slur’s “Give It Your All“ EP on March 25, and at the Jamaica Woodland Festival on April 26 at Pearly Beach in St. Ann. DJ AG Online’s livestream platform consists of a live DJ set where he allows public performances. Since 2023, he has shared the stream with a number of Artists including Skepta, Krept & Konan, Tippa Irie, Daniel Bedingfield, Mr. Vegas, Ding Dong, Asher D, Craig David, Kiprich, Valiant, and Blvk H3ro. The platform has grown exponentially since 2024, and plans to make stops in more parts of the world.

McKada’s “Psst” single and Music Video are out now on all streaming platforms.

Check out the video below, and share with a friend. Show us some love/follow us on Twitter, TikTok, and Instagram at @13thStreetPromo.

Continue reading “.@McKadaMusic Goes Viral With “Psst” Performance On @DJAGOnline1’s Livestream” →

In Jamaica, there is a catcalling culture that has come under fire a number of times. Some Women find to be a form of harassment, and in recent times they have found ways to set boundaries to hinder its widespread. Reggae Artist McKada has experienced being catcalled numerous times in her life, and with her new single, “Psst“, she looks to put a stop to it.

Released through her McKada Music imprint and co-produced with Raymar “GSharp” Rochester, McKada is not entertaining anyone who catcalls her in “Psst”. The song finds her calling out the Men who think it’s nice when a Woman’s catcalled, but when she doesn’t entertain them, she’s insulted. The song is accompanied by a Music Video directed by Garreth Daley, and it finds the Singer walking through a community and she is approached by a number of Men throughout. Many stories of harassment are shared regularly on Social Media where Women have been subjected to various forms of abuse when rejecting Men’s catcalling. Sadly, there have also been stories of Women succumbing to attacks on their lives when they have rejected a Man’s unethical approach. McKada is doing her part in halting the rise in domestic violence cases in Jamaica, and “Psst” looks to be one that helps to inspire movements in not only Jamaica, but the Caribbean and the rest of the world.

Check out the track below, and share with a friend. Show us some love/follow us on Twitter, TikTok, and Instagram at @13thStreetPromo.

Continue reading “.@McKadaMusic Tackles Catcalling On “Psst” Single” →

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