@PayAttentionJA PROMO: @Sef_Jo Interviews @larzdeadline


LarzDeadline

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When it comes down to it, the game of emcees will not and is not made for every living soul out here. Any class of elites that exists does not need to prove that they are elite, they just are. #PayAttention boasts of being Jamaica’s premier Hip-Hop event, where is the contention? If you ask me, those bragging rights are fully legit and unchallenged.

Pay Attention March 28 2015 Flyer (Back)

Laron, CEO/Founder of Deadline Promotions, has few words but is a major player to know.

Q: Deadline Sound has been working closely with #PayAttention since it’s inception. What has the experience been like carrying Jamaica’s largest Hip-Hop movement?

A: It has been a great experience and a great journey with the 1st Coast Massive. Deadline Sound represents for music and especially if that music comes from our own island shores. I have seen the #PayAttention movement grow and it continues to grow. I can only say: we are privileged to be apart of the movement!

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Q: You’re well ingrained in Jamaica’s entertainment business; through the ups and downs that the 1st Coast Movement endures can you comment on the progress that you’ve seen over the years?

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