Recently, the company behind Social Media platform Facebook changed its name to Meta as a way to promote better online experiences, and change the way you see Social Media. While the platform has been a part of numerous controversies, only time will tell how things will turn out. As a part of Meta’s rollout, a series of promotional spots have been launched. For one of their latest Commercials, a sound from the home of Dancehall and Reggae has been easily identified.
In Meta’s latest Commercial called “The Tiger & The Buffalo“, the 1991 Electronic/Dance/Rave track “Way In My Brain” by Breakbeat Hardcore group SL2 was used for the soundtrack. Produced by Slipmatt & Lime and released through XL Recordings, the UK single sampled the Jamaican classic, “Under Mi Sleng Teng“. “Under Mi Sleng Teng” was done by Wayne Smith in 1984 (released in 1985), and produced by King Jammys on the “Sleng Teng Riddim“, which was considered one of the fully computerized Riddims. The “Sleng Teng Riddim” is also one of the most influential Riddims, giving birth to many versions, and producing many great Artists in the process.